
2022
Alps at their very best – You can’t fit more summer into your holiday
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TOURISM PRODUCTS Promotional Film
Synopsis
From glacier and mountain to the lake – summer holidays in Zell am See-Kaprun! Zell am See-Kaprun gives the term product diversity a new meaning. The uniqueness starts at the Gipfelwelt 3000 at the glacier of the Kitzsteinhorn – called TOP of Salzburg, and offers a stunning view of the surrounding mountain world. Whether hiking or biking, the panoramic mountains invite you to be active and the experience becomes an even greater highlight with the region’s summer card. After adventurous activities on the glacier and mountain, you can relax on the shores of Lake Zell and review the day once again. Summer in Zell am See-Kaprun – ALPS AT THEIR VERY BEST
Country | Austria |
Client |
Zell am See-Kaprun Tourismus GmbH |
Production Company |
Filmproduktion der Hello München GmbH (Hello Films) |
Agency | Hello München GmbH |
Goals of the film
Advertising the restart of the summer season and the variety of products of Zell am See-Kaprun in the heart of the Alps. The unique combination of glacier, mountain and lake is embodied by split screens. The indirect objective was to generate more bookings in the region.
Target Group
Families enthusiastic about summer sports in the alps, connoisseurs and sportsmen and women between the age of 20 and 55 in the European target market. (Austria, Germany, Netherlands, Belgium, United Kingdom, Sweden, Denmark, Czech Republic, Hungary, Luxembourg)